Your business will always be in the hands of the most experienced team member, our founder. There is no detail too small, and she will oversee every aspect of your business.
We believe in making the process effortless for you. That starts with deep understanding of your needs and objectives. Our decades of healthcare experience make us experts in the various categories, so you feel confident with our solutions. We get to know your business like it is our own.
Our small, dedicated team comes with established medical communications credentials. We have our inhouse strategist, a veteran medical writer and a skilled designer that all make your programs come to life. No extra hands-on-deck to clutter the process. We don’t waste your time or money on needless steps or “make work”. We concentrate on core project deliverables that are on strategy, on message, on time and on budget. Our focus is to get you results.
Our content is always easy to understand. We use adult learning principles and everyday language to make your message clear, concise, ownable, and persuasive.
Our Aim: Breakthrough the Clutter
We believe regardless of the media or message, to breakthrough the clutter we need to take a detailed approach to all content.
Our Philosophy
- Simplicity
• We make the process easy for you.
• We make your communications easily understood for your audiences, whether it is B2C or B2B. - Insight
We tap into our wealth of expertise to develop strategies to connect with your audiences. - Delivery
We get it done. On strategy, On time. On budget. On target.
Our Approach
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We build a strong working relationship with you, so you can build a long-lasting relationship with your audiences. We’ll uncover impactful messages that motivate customers to act.
Whether you need a new brand campaign or a digital direct response campaign, you will get the same energy and attention regardless of project size.
Our Design Principles
- Organize content in an intuitive way
- Legibility: use large, clear text
- Clarity: use conversational style, common language and forget the jargon
- Simplicity: visuals should attract and reinforce the message, uncluttered to prevent eye fatigue
- Strategic: we make the benefit of your science relevant
- Call-to Action: content action-oriented and focused on what your audience needs to take action